Breaking News
Fusion PR Expands Technology Portfolio With
Diversified Tech
Practice and Three New Clients
Enters Market For “Green” Construction
Products, Renewable Energy and Scientific Publishing PR Services
NEW YORK, NY – Fusion Public Relations, one of world's largest independent technology and digital lifestyles PR agencies, today announced that it has expanded its client base and services, moving beyond the agency’s IT and telecom tech roots to take on a range of diversified clients and technologies. Its new “Diversified Technologies” practice has already won several accounts in this area, including Panasonic Home and Environment, biofuels and scientific publishing companies.
“We’re taking our ability to communicate complex subject matter and applying it to a broader range of technologies and industries,” explained Jordan Chanofsky, CEO of Fusion Public Relations. “We understand that our ability to be successful for our clients is captured in what we do best. That is, we take subjects that require some level of education, whether in the consumer or business world, and translate them into simple, exciting, and passionate stories that help journalists produce newsworthy and compelling articles. What we’ve done in IT for years, we’re now doing for diversified technology companies.”
Fusion has added companies in key areas of diversified technology to its client base. Energy is one of the fastest growing areas in the world. Fusion is helping to educate the business and consumer communities about alternative energy sources related to carbon neutral fuel, a key element in staving off global warming. Another example of Fusion’s work is in publishing, where the agency is helping to bring journals and peer reviewed content to the online world. Industrial and green technologies are also a major area of growth for Fusion, and one in which the agency is building visible presence.
“I believe that we’ve found a fine balance between giving ourselves strength in diversity, yet focus bound by the margins of tech,” continued Chanofsky. “The worlds of digital and analog technologies are merging. When we say analog, we don’t mean analog circuits but real world analog application of technology.”
About Fusion Public RelationsFusion PR is among the country’s most innovative high-tech public relations firms, handling some of the technology industry’s leading companies and most exciting startups. The agency has four core practice areas including High Tech, Digital Lifestyles, Diversified Technology and Biotech. The agency has offices in NY, LA and London and a network reaching globally.
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We’re taking our ability to communicate complex subject matter and applying it to a broader range of technologies and industries |