Originally posted on Flack's Revenge Someone posted the question "HELP! What are the top sites where you get IT news?" on the NY Tech Meetup mailing list last week. This prompted a frenzied exchange of emails. I chimed in, and followed the conversation with great interest. Why
Inspiration can come from funny places - if you are in tech marketing, perhaps you'll like the following story about branding, which offers lessons from the world of rock music. The Music and Branding Connection I am a big fan of podcasts, and like listening to them
Cross posted on Hack the Feed My recent posts have explored how publishers are working with social platforms to expand audience and adapt story telling formats (see Publishers & Platforms In a Relationship, and Platforms as Publishers: 6 Key Takeaways for Brands). They reported the experiences
By: Christina Ho, Intern Google is collaborating with the iconic clothing company, Levi’s, to launch a “connected” smart jacket. These jackets are part of Levi’s Commuter collection and are aimed at urban cyclists, allowing consumers to control music, answer phone calls, access navigation and more. Originating
By: Christina Ho, Intern Instagram is used by five times as many people that did in 2013. However, people are posting fewer photos on Instagram according to The Information. Nevertheless, this worrisome trend doesn’t mean that Instagram’s overall popularity is slowing down. Instagram has grown from
I had the great pleasure of attending an event hosted by Axis Innovation this morning at the NYSE. It featured presentations from nine hot Israeli startups and culminated in a visit to the floor of the exchange, where we watched the opening bell ceremony. Axis is an advisory
Although we use lots of buzzwords in the tech industry, we don't often consider how and why. My story in MarketingProfs examines their importance and role. It drills down on Big Data and compares related hype to other buzzed-about topics, like IoT and Virtual Reality. Is
By: Matthew Fils-Aime In a string of database breaches that have left the likes of MySpace, LinkedIn, and Tumblr scratching their heads attempting to safeguard their users’ personal information, Facebook CEO Mark Zuckerberg is the latest to see his social media account compromised. Zuckerberg’s twitter account
We started getting calls and emails from an interesting French startup called Babbler a couple of months ago. I agreed to meet with CEO Hannah Oiknine to learn more, as we like to be on top of the latest developments here at Fusion PR. She explained
By Cynthia Hurtado, Intern What is Public Relations Anyway? As graduation season quickly approaches, many students will be faced with the infamous question; what did you major in? Unlike other somewhat obvious majors like computer science or history, public relations students are usually asked a follow up