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media relations Tag

January 16, 2009

Who Wrote the Infamous Ketchum/FedEx Email?

By, Suzanne McGee, Account DirectorMany of you have seen the Ketchum/FedEx saga that is unfolding as a result of some Twitter posts from a Ketchum employee that negatively portrayed Memphis – hometown to FedEx, a client of Ketchum’s. Apparently an unnamed FedEx employee fired off

By Fusion Staff
August 1, 2008

HARO Sea Change for PR

By: Suzanne McGee, Account Director, Fusion PRIn case you've been working too hard, been on vacation or happen to live in a cave, you are missing out on a sea change in PR.What is it? It's Peter Shankman's Help A Reporter Out listing and outreach.

By Fusion Staff
July 24, 2008

Pitching the Big Wigs: What to say in your 7 seconds

By: Talia Andrews, Sr. Account Manager, Fusion PRAh…building relationships with the big guys… a task that every PR professional has been intimidated by at some point in their career. Will you get hung up on? Yes. Will you get insulted? That depends…but most likely. Will

By Fusion Staff
June 17, 2008

The Professional Blur

By, Asif Husain, Director, Los Angeles office, Fusion PRHere’s a blog post about a blog post discussing another blog post. Awesome! So, why you ask? Because I want to do two things: 1) Remind everyone about the level of professionalism we

By Fusion Staff
March 13, 2008

Web 2.0 isn’t dead! Not even close.

By: Chris Michaels, Sr. Account Exective, FusionPRThere are a lot of writers, analysts and investors today, waiting for the next Internet bubble to burst. In the midst of a recession – an economic situation similar to the last bubble burst – investors are slow to

By Fusion Staff
September 17, 2007

La nuova Bocca di verità: Web 2.0

By Asif Husain, Director, L.A.No thanks to Hollywood (see any movie or TV show featuring a publicist) the Public Relations industry gets a bad rep. It’s one thing when we can blame this perceived “shadiness” on misguided make-believe, but it’s a whole other issue

By Fusion Staff
May 14, 2007

Defending Those “Cozy” Media Relationships

By Bob Geller, Senior Vice President, NY There are some blog rumblings raising alarms about the “cozy relationships” that apparently exist between PR agents and the media. As the stories go, PR people and journalists cut

By Fusion Staff
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