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social media Tag

Spare the hashtags

By David Worthington Dick Clark’s New Year’s Rockin’ Eve has been a television fixture since its inception in the early 1970’s. This year’s performance was replete with #hashtagged lyrics as performers lip-synced along to their hits. None of it became top trending tweets.  Hashtags are a way

Crises Happens

By Christina Roman, Intern So now you’re in Public Relations and you have all the basics down, so what happens when there is a crisis? All companies and public figures are susceptible to a crisis and you, as a PR expert, should know how to handle

Subway Rides on the (P)R Train

By Michelle Suconick Like most New Yorkers, (I'm actually from Connecticut but who's checking) I spend plenty of time on the subway. Enough time to realize that both public relations and riding the subway have more in common than one might think. Always keep an eye out.

Social Media in Time of Crisis

By: Christina Roman, Intern Here on the East Coast we've been experiencing a very rough two weeks. At the end of October the tri-state area was hit by Hurricane Sandy, also dubbed Frankenstorm. Neighborhoods were completely destroyed in Long Island, Queens, Staten Island and New Jersey. We’re slowly

Social Networking Sites: The Dangers of Job Searching

By: Christina Roman, Intern When you sit at your computer what is the first thing you do? You check all of your social networking site accounts.  Almost everyone has a Facebook or a Twitter account. People are constantly checking for status updates, notifications, new friend requests,

How Brands Can Take Advantage of Instagram

Instagram, a photo sharing app that was recently acquired by Facebook for $1 billion and topped Twitter in mobile engagement, has quickly grown to become one of the most popular social networking platforms with over 100 million registered users. What sets Instagram apart from other popular

Conversational Blogging

By Nikki Black As a recent college grad, I can tell you that blogs have become the new reading journals- at least three of my classes last year required I keep a blog updated regularly with commentary pertaining to the course. The reasons for this are

Personal Branding: What is that for?

By Hannan Ben Slimane, Intern We often hear about the fact that we should not leave compromising pictures on Facebook after a crazy night out or pay more attention to content that can be expressed on social media. We often hear the term "personal brand" in

The Social Media Wall of Shame

By Laura Baumann, Intern Since the early 2000s social media communication has profoundly changed the way we interact with one another and the world around us. Today you can connect to someone through networking sites that cover virtually every special interest out there.  In fact, there

Social Media vs Traditional Media

By Hannan Ben Slimane, Intern Yesterday while I was looking for the latest tweets concerning social media, digital marketing and PR; I found this truly interesting infographic comparing social media and traditional media. The reason why social media today is appealing for many companies, besides the