Dan Marquez on Building Brand with a CEO Podcast
Have you ever considered launching a CEO or executive podcast but don’t know where to start?
It’s really not that hard, doesn’t have to cost much – and you can earn real ROI without having to build a vast audience, according to our guest Saul Marquez, CEO and founder of Outcomes Rocket. He says:
Downloads are vanity, creating and nurturing relationships is sanity.
Saul Marquez, Outcomes Rocket
Saul breaks down the process in this episode, and, judging by the success of his digital marketing firm and its namesake podcast that Saul also hosts, the formula really works.
We had a great chat, covering the following points in about 30 minutes:
- The growth in CEO podcasters and listeners
- Podcasting to drive top of funnel awareness
- Steps to building a successful CEO podcast
- Success stories
- Analytics, KPIs, and ROI formula
We hope you enjoy the episode.
Thanks, Saul for participating and sharing your insights.
The audio is available on Spotify and all major podcasting platforms.
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