It’s dark in here. Let me find the light switch. There you go. Hey, where is everybody? It sure is quiet.
These are the thoughts you might have, if you work in PR in the Age of Coronavirus.
People are bunkered down. No one knows for sure
Folks, it is time for a tough conversation. No, not that one. The one about your cybersecurity stance - and any breaches.
These things are the "third rail" in technology public relations, which is my forte. Talking about it seems somewhat akin to admitting you have
I love to check out reports from Tow Center for Digital Journalism and Reuters Institute for the Study of Journalism. They cover the intersection of news and digital media and can be a great resource for PR pros and digital marketers. So I eagerly attended
The term "coffee break" took on new meaning this week as right-wingers smashed their Keurigs with baseball bats (the above GIF shows Jordan Klepper of The Opposition doing the same, as a spoof).
The backlash came when Keurig and others tweeted about pulling ads from
PR has always been the red-headed step child in the marketing mix, getting less attention, glamour and budget than advertising. But recent challenges may drive more brands to shift some ad spending to PR.
Perhaps it’s already happening. A number of major ad agencies predicted slowdowns
I attended a meeting of the NY Internet Society that featured a panel of media experts, journalists, and a lawyer. They discussed the problem that has come to be called “Fake News." You can read about the session and see a YouTube video of the
These are the words most junior PR account executives fear hearing from clients about press releases submitted for review. But it was Donald Trump that just said them, in tweets and interviews, about a statement that Fox News issued yesterday.
Fox tried to use