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Case Study: Creating a household name

When Skype was the only game in town, ooVoo came onto the market with the first 9-window screen for multi-participant video chat and video conference. Using an ‘imagination’ series, we helped the media and bloggers understand what life could be like for dispersed families, soldiers,

Case Study: Rebranding for Semantic Success

NTENT, originally launched as Vertical Search Works (VSW), was struggling with a brand that was tied to an outdated business model. However, the Company’s core semantic technology was poised to be a game changer for video and mobile app ads. To tap these opportunities, VSW