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PR Tag

October 30, 2014

Confessions of A Foreign PR Student

By Carmen Ren We all know that in order to communicate effectively, PR practitioners need to understand the public well. In the multi-cultural context, this can be several times more challenging. (To me, it is also fascinating!) The efforts to understand our stakeholders from a foreign

By Fusion Intern
March 18, 2014

SXSW '14: Lessons, Observations, Free Hugs and Hashtags

Last week I made it out to Austin, TX for the ever-so-popular South by Southwest (SXSW) conference. Big tech companies such as Yahoo!, Spotify, Samsung, Pandora and Vevo filled the streets and various venues throughout downtown Austin. If you’re not familiar with the setup of

By Fusion Staff
August 8, 2013

The New York City Intern Life

By Katie Harty, Intern Thousands of college kids flock to the big city for the summer to get a chance to play a part of the corporate world by being an intern.  Twenty-something-year olds come from all over the world and file into vacant dorm rooms,

By Fusion Staff
July 31, 2013

Does Pinterest have PR Potential?

By Stephanie Coccaro, Intern As a 20-year-old college student I have, without a doubt, become a victim of the Pinterest addiction. If you are unsure what I mean by addiction, just take a quick peruse around the website. Before you know it, three hours have passed,

By Fusion Staff
July 18, 2013

Debunking Misconceptions about Tech PR

By Alison Lee, Intern Technology. What does the word entail? Its definition? How broad of an umbrella term is it? I could probably write ten blog posts trying to answer such questions and still not cover half of it. So if technology can’t be defined, how

By Fusion Staff
July 18, 2013

PR Re-Defined by Richard Edelman

By Alison Lee, Intern Let’s be honest, most of society perceives public relations in a negative light. Workers in the industry are perceived as manipulators and disingenuous, according to a U.K. newspaper a few years back.[1] But those of us in the industry (or aspiring to

By Fusion Staff
June 18, 2013

The Power of the Hashtag: Facebook Edition

by Alison Lee, Intern   With the official indictment of the word “tweet” into the Oxford Dictionary (as a verb and noun), it’s only proper to acknowledge the other leaps and bounds social media is taking; the most recent being Facebook’s incorporation of the hashtag. Up until

By Fusion Staff
June 17, 2013

PR Then & Now: Has It Really Changed?

by Alison Lee, Intern Within the past decade, PR experienced an extreme makeover. From blogs to smartphone apps, the exponential ascendancy of new media tools has gone as far as to replace hardcopy feedback with social media surveys, and T.V. with YouTube. Despite the transformation, has PR

By Fusion Staff
May 15, 2013

Welcome to the 'Real World" Class of 2013

Time to find out what happens when people stop being polite, and start getting real: The Real World If MTV’s iconic show about a bunch of twenty-somethings thrown together and living in the ‘real world’ was really true to life – there would be a lot

By Fusion Staff
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