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Social Media

February 13, 2013

Live Tweeting: How it’s Made its Mark on Social Media

By Nicole Santos, Intern With the increase in social media usage by companies, brands, and even public figures (whether celebrities, politicians, or even a combination of both), it’s important to keep note of the constant changes and advances that come alongside these social media outlets. From

By Fusion Staff
January 21, 2013

Spare the hashtags part 2

By David Worthington It's amazing how quickly a tweet can turn viral. Real estate mogul, 'birther' and reality personality Donald Trump sent out a furious flurry of tweets last week after Deadspin's editors told him off in the most unflattering way imaginable. Trump's response made the story. "The

By Fusion Staff
January 2, 2013

Spare the hashtags

By David Worthington Dick Clark’s New Year’s Rockin’ Eve has been a television fixture since its inception in the early 1970’s. This year’s performance was replete with #hashtagged lyrics as performers lip-synced along to their hits. None of it became top trending tweets.  Hashtags are a way

By Fusion Staff
November 19, 2012

Subway Rides on the (P)R Train

By Michelle Suconick Like most New Yorkers, (I'm actually from Connecticut but who's checking) I spend plenty of time on the subway. Enough time to realize that both public relations and riding the subway have more in common than one might think. Always keep an eye out.

By Fusion Staff
October 9, 2012

How Brands Can Take Advantage of Instagram

Instagram, a photo sharing app that was recently acquired by Facebook for $1 billion and topped Twitter in mobile engagement, has quickly grown to become one of the most popular social networking platforms with over 100 million registered users. What sets Instagram apart from other popular

By Fusion Staff
August 14, 2012

Conversational Blogging

By Nikki Black As a recent college grad, I can tell you that blogs have become the new reading journals- at least three of my classes last year required I keep a blog updated regularly with commentary pertaining to the course. The reasons for this are

By Fusion Staff
May 23, 2012

No News is Good News – How Themes Drive PR Results

Jordan Chanofsky, CEO A recent PR Week interview with Charles Arthur, The Guardian’s technology reporter, confirmed something that many of us already realize: that the value of press releases is diminishing (noticed I didn’t say that press releases were becoming obsolete). According to Charles, companies have found

By Bob Geller
May 8, 2012

Going off the Grid

  By George Morin There was an interesting article in the NY Times recently about a study from the University of California Irvine that looked at being disconnected The study, “A Pace Not Dictated by Electrons: An Empirical Study of Work Without Email,” looked at 13 workers in a typical

By Fusion Staff
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